Posted November 8, 2023

What Is Branding and Why Is It Important?

Branding is the process of creating a distinct and recognizable identity for a product, service, company, or individual. Think of it this way: when you meet someone new, you notice how they [...]

access-all-areas-website-design-development

Website design and development

Are you looking for a stunning website that delivers new customers straight to you?
Mahi Web is the preferred web designer for professional, eye-catching and affordable
websites right across Cairns and Far North Queensland.

Local expertise, global reach

Based in Cairns, Mahi Web understands the needs and challenges unique to the region, which is why Far North Queensland's leading companies seek our knowledge. We have delivered web design packages for small and big business, the government sector, cosmetic and healthcare services, construction, property, entertainment, sport, accommodation and tourism providers.
Click here for a peek at some of our best work.

A chat with us could be the first step to creating a digital presence which is powerful, fast and efficient as it carries your brand to an audience rich with potential customers. We are web design services Cairns specialists, and it's our business to make sure you see a return on investment and much more.

We have clever, affordable options to suit anyone. Visit our Pricing page to see what cost-effective web design options we can offer.

Contact us today, let us know what you hope to achieve through your website and we will offer solutions and advice on how you should move forward.

The future,
is now

Impressive websites. delivering

results.

sales.

customers.

brand recognition.

Impressive websites. delivering

results.

sales.

customers.

brand recognition.

Trinity Accountants

Portfolio
Training Connections Australia

Portfolio
Stratford Medical Centre

Portfolio
Sportsworld Fitness

Portfolio
Snapping Tours

Portfolio
Cairns Colonial Club Resort

Portfolio
Revival Labs

Portfolio
Paronella Park

Portfolio
Paraplannerpro

Portfolio
Outback

Portfolio
Northern Pride

Portfolio
Lifesumo

Portfolio
Independent Aviation

Portfolio
Dundees

Portfolio
Clarke Diesel

Portfolio
Aqulaluna

Portfolio
Access All Areas

Portfolio
Ngan

Portfolio
Cape York

Portfolio
Queens Court

Portfolio
I-lec

Portfolio
J3seven

Portfolio
HBM

Portfolio
Blue Water

Portfolio
Barrier Reef

Portfolio
Independent Cabinet

Portfolio

eCommerce

Do you want a clever eCommerce website to simplify transactions for your online business?
Mahi Web are the eCommerce website design Cairns professionals and we
can help you sell your goods and services on the web.

Help your customers help themselves

We are an experienced web agency with a proven track record for facilitating many successful online stores.
Click here to see how we transformed our other client's eCommerce websites.
Allow us to simplify your online payment system and weaponise your mobile digital platforms with the most innovative system to engage online customers.
The trick to successful eCommerce operations is a great content management platform for your website, and Mahi Web can set this up for you - no hassle, 100% guaranteed.
For small business and large organisations, time is a priceless asset and our websites boast user - friendly content management systems. There's nothing time consuming to drag you away from what you do best - creating great products and services.
Security is vital for online trading. Hackers are waiting at every corner to steal data from you and your customers. Mahi Web's world's - best systems and innovative web design ensure our digital solutions keep your business ahead of cyber criminals.

In anticipation of our client's businesses expanding globally, we implement systems that facilitate easy transfer of money and international currencies.
Mahi Web's impressive websites deliver results and ensure any online store we develop looks elegant and is easy for shoppers to navigate
Appropriate Search Engine Optimisation (SEO) and Search Engine Marketing (SEM) strategies are devised and implemented so your online store will be easily discovered by potential customers now and into the future

Want to sell online and minimise the risks of doing business on the web?

Contact us today and discover why Mahi Web is your best solution for eCommerce website design in Cairns and the far northern region.

mobile-responsive-ecommerce-web-design

Sales made
simple

Impressive websites, delivering

results.

sales.

customers.

brand experience.

data.

simple content management.

control.

Impressive websites, delivering

results.

sales.

customers.

brand experience.

data.

simple content management.

control.

Trinity Accountants

Portfolio
Training Connections Australia

Portfolio
Stratford Medical Centre

Portfolio
Sportsworld Fitness

Portfolio
Snapping Tours

Portfolio
Cairns Colonial Club Resort

Portfolio
Revival Labs

Portfolio
Paronella Park

Portfolio
Paraplannerpro

Portfolio
Outback

Portfolio
Northern Pride

Portfolio
Lifesumo

Portfolio
Independent Aviation

Portfolio
Dundees

Portfolio
Clarke Diesel

Portfolio
Aqulaluna

Portfolio
Access All Areas

Portfolio
Ngan

Portfolio
Cape York

Portfolio
Queens Court

Portfolio
I-lec

Portfolio
J3seven

Portfolio
HBM

Portfolio
Blue Water

Portfolio
Barrier Reef

Portfolio
Independent Cabinet

Portfolio

Search engine optimisation

What are the top search engine optimisation (SEO) strategies to increase business leads?
4 stats to help you understand the importance of SEO in your marketing strategy.

93% of all Online Experiences begin with a search engine
75% of users never go to page 2
70 – 80% users ignore the paid ads and focus on organic search results only
In 2018, the average company allocated 45% of their marketing budget to their SEO efforts

Our strategy & reporting

$500 per month

Site audit with factor ratings
List of 5 keywords and metrics
Report of competitor keywords and site metrics
Report on technical upgrades
15-20 number of backlinks per month

On the assigned monthly due date, you will receive a report on each strategy and a monthly report of
site metrics detailing the SEO growth of your website. The monthly report will detail:

Number of pages viewed on your website
Number of visits to your website
Number of individuals who visit your website
Number of times a unique visitor returns to your site
Amount of time a visitor spends on your website
Percentage of users who visit one page and then exit
Number of times your content has been shared on social platforms
Number of backlinks your website receives
Your organic ranking on search engine result pages

Each of these metrics will help you see the results of our work and the increase in your website’s SEO authority
as it compounds and builds over time.

Connect with a world of new customers

Are you unsure about search engine optimisation and its implications for your business in such a challenging and fast moving digital environment? Let Mahi Web walk you through this complex process that can connect you with a world of new customers.

We understand that even the most dazzling and responsive websites can't help you achieve sales and profit targets without the proper attention given to performance metrics. Or more simply, you can't deliver your message if no one can find you in a web search.

Our clients have built stronger online presences using our SEO tips. Click Click here view our portfolio.

Harnessing Mahi Web's proven, yet affordable, SEO strategies and research might give you the edge when it comes to generating views, shares and impressions. Our experienced team understands just how to push your business website up to an elevated status on a search engine so that you're found sooner (that is, within the first three pages of Google - without having to pay for AdWords!).

Mahi Web can help you to:

Raise your search ranking
Build a future-proofed website so you consistently rank high in an online search

Ensure your marketing across the web includes the right combination of SEO keywords, back links and exposure
Devise a list of keywords that will be used for your business SEO strategy and may be implemented for any of your integrated digital marketing purposes

Still perplexed? Relax, we've got this. Mahi Web is all about impressive websites, delivering results. It's on us to find SEO answers lead eyeballs to your website. We are experts at navigating this often-challenging digital terrain and are happy to explain how it all works.

Try us today if you want to jump the online queue. Click here to submit your information.

Be found
online

Impressive websites. delivering

results.

responsive design.

organic search results.

visitors.

customers.

Impressive websites. delivering

results.

responsive design.

organic search results.

visitors.

customers.

Trinity Accountants

Portfolio
Training Connections Australia

Portfolio
Stratford Medical Centre

Portfolio
Sportsworld Fitness

Portfolio
Snapping Tours

Portfolio
Cairns Colonial Club Resort

Portfolio
Revival Labs

Portfolio
Paronella Park

Portfolio
Paraplannerpro

Portfolio
Outback

Portfolio
Northern Pride

Portfolio
Lifesumo

Portfolio
Independent Aviation

Portfolio
Dundees

Portfolio
Clarke Diesel

Portfolio
Aqulaluna

Portfolio
Access All Areas

Portfolio
Ngan

Portfolio
Cape York

Portfolio
Queens Court

Portfolio
I-lec

Portfolio
J3seven

Portfolio
HBM

Portfolio
Blue Water

Portfolio
Barrier Reef

Portfolio
Independent Cabinet

Portfolio

Branding and graphic design

What does your company stand for and how can you convert that brand into sales and profit?
Mahi Web is Cairn's leader in developing your corporate identity for its strategic application to web design,
social media, and other digital platforms.

Bring your brand to life

Enhancing corporate brand is critically reliant on a company's capacity to be consistent, authentic and genuine. Mahi Web has been a central figure in building and establishing the corporate brand in Cairns and the Far North for many years.

Read how our digital marketing strategies can strengthen your corporate brand.

Whether your specialty is tourism, accommodation, hospitality, government services, adventure sport or media, the online success of your business is our business. Mahi Web will ensure your reputation is supported by the strategic implementation of your brand right across the web, from your website and social media to all digital advertising content.

We can build and promote your corporate identity with affordable options for:

Ensuring your branding is consistent on and offline
Consulting on where your brand will achieve the best promotional outcomes on the web (i.e. advertising options, Social Media channels.
Branding across the internet
Achieving a brand and look that will elevate you from your competition
Designing eye-catching logos and promotional material
Creating a colour palette and consulting on marketing and branding strategy

Allow us to help you be yourself. If you want your corporate brand to really mean something to customers, Mahi Web can help. Contact us today so we can brainstorm solutions together.

Branding

Discover your
true identity

Impressive websites, delivering

results.

brand recognition.

quality design.

the cutting edge.

on-brand communications.

Impressive websites, delivering

results.

brand recognition.

quality design.

the cutting edge.

on-brand communications.

Trinity Accountants

Portfolio
Training Connections Australia

Portfolio
Stratford Medical Centre

Portfolio
Sportsworld Fitness

Portfolio
Snapping Tours

Portfolio
Cairns Colonial Club Resort

Portfolio
Revival Labs

Portfolio
Paronella Park

Portfolio
Paraplannerpro

Portfolio
Outback

Portfolio
Northern Pride

Portfolio
Lifesumo

Portfolio
Independent Aviation

Portfolio
Dundees

Portfolio
Clarke Diesel

Portfolio
Aqulaluna

Portfolio
Access All Areas

Portfolio
Ngan

Portfolio
Cape York

Portfolio
Queens Court

Portfolio
I-lec

Portfolio
J3seven

Portfolio
HBM

Portfolio
Blue Water

Portfolio
Barrier Reef

Portfolio
Independent Cabinet

Portfolio

Digital marketing and advertising

Potential customers are everywhere - Facebook, Google, Twitter, Instagram - but how can your company
connect with them? An integrated online campaign can unleash your potential to connect with new
audiences.

Get social and deliver your message

The digital environment is a powerful and diverse prime mover, and there's no doubt social media influences perceptions and purchasing decisions. It can be overwhelming but at Mahi Web we've got your back and can harness its power to work for you.

Some of the digital tools we can rally to deliver your brand messages and strengthen your corporate brand include:

Facebook
Google
Twitter
YouTube
LinkedIn
Pinterest
Instagram
Blogger, Tumblr
Insert next big thing here!

The point is, we're all over it - present and future. Of course, there is no one-size-fits-all approach. Cairns and Far North Queensland is unique in its landscape, culture and communication. Mahi Web appreciates these subtle differences and can craft a personalised, multi-channel social strategy for large and small businesses.

We can help you to:

Determine the most relevant social media platforms to carry your brand
Manage content on any of these platforms - text, images, video
Ensure your presence is regular, relevant, engaging and interesting

Manage and advise on campaigns that specifically target your desired demographic (easy to do utilising Social Media, if you know how)
Track your fans to discover who they are, where they live, what they like. (integral marketing information for your business!)
Assist and advise on appropriate in-social advertising options (e.g. pay-per-click advertising within Facebook)

Maybe you've heard of pay-per-click campaigns such as Google AdWords? These campaigns boost your presence online to attract more visitors to your site or to increase online sales. Search Engine Optimisation (SEO) and digital marketing operate hand in hand, and Mahi Web's will help you develop a creative and effective integrated campaign.

We can help you to:

Develop successful online campaigns for your business that will reap results, leads, and sales
Future-proof your website so that you have a hefty and eternal online presence
Ensure your marketing across the web includes the right combination of key word optimisation, back links, and exposure
Write, place and manage Google AdWords campaigns

Complicated? We speak fluent digital marketing and can break it down in simple terms. Contact us today to discuss how your brand can be introduced to a greater audience and generate more customers and sales for your business.

Connect With Customers

Connect with
your customers

Impressive websites, delivering

results.

visibility.

followers.

reach.

brand loyalty.

customers.

sales.

Impressive websites, delivering

results.

visibility.

followers.

reach.

brand loyalty.

customers.

sales.

Trinity Accountants

Portfolio
Training Connections Australia

Portfolio
Stratford Medical Centre

Portfolio
Sportsworld Fitness

Portfolio
Snapping Tours

Portfolio
Cairns Colonial Club Resort

Portfolio
Revival Labs

Portfolio
Paronella Park

Portfolio
Paraplannerpro

Portfolio
Outback

Portfolio
Northern Pride

Portfolio
Lifesumo

Portfolio
Independent Aviation

Portfolio
Dundees

Portfolio
Clarke Diesel

Portfolio
Aqulaluna

Portfolio
Access All Areas

Portfolio
Ngan

Portfolio
Cape York

Portfolio
Queens Court

Portfolio
I-lec

Portfolio
J3seven

Portfolio
HBM

Portfolio
Blue Water

Portfolio
Barrier Reef

Portfolio
Independent Cabinet

Portfolio

Web Design Cairns | eCommerce | SEO | Branding | Mahi Web

Content Management and Security

WordPress has enormous creative potential, but how can you leverage it to achieve
your goals? Mahi Web uses this cost-effective, user-friendly platform to design
a website that distinguishes you from your competitors

Stay Safe, Stay Relevant Package

$150 per month

Monthly package services include:

Priority support
Core theme and plugin software updates
Uptime and security monitoring
Broken links scan
Empty spam and trash
30-minutes technical support (does not roll over)
Wordpress security manager
1 hour general website updates or adding a blog

More time to do what you do best

Look here at how we used this popular content management system to create brilliant WordPress themes for our satisfied customers.

Mahi Web's expert knowledge of WordPress can guide you through the creative process to design a smartly - built website which maximises what this publishing platform can do for your business.

Our imagination, and yours, can open a pathway to the creative possibilities enabled by WordPress. Its elegant designs and powerful features are mesmerising and Mahi Web can call on all its tools to craft an impressive website, app or blog - that delivers results.

Whatever business you're immersed in - tourism, hospitality, construction, real estate, retail - we can build a fresh, beautiful website on WordPress and teach you to operate the content management system simply and quickly. These are just some of the functions made easier by working with WordPress.

The real genius behind WordPress websites is their simplicity. You don't need to be a techie, leave that to us. Once we build your website we can ensure you have the skills to update the content. And what's more, it will work across your mobile applications as well.

Mahi Web understands how best to use this powerful publishing platform to design an affordable website that ultimately leads to your sales and profit objectives.

Meet with us now to see how WordPress can work for you.

The world's
leading CMS

Impressive websites, delivering

results.

sales.

easier management.

control.

flexibility.

time to do what you do best.

Impressive websites, delivering

results.

sales.

easier management.

control.

flexibility.

time to do what you do best.

Trinity Accountants

Portfolio
Training Connections Australia

Portfolio
Stratford Medical Centre

Portfolio
Sportsworld Fitness

Portfolio
Snapping Tours

Portfolio
Cairns Colonial Club Resort

Portfolio
Revival Labs

Portfolio
Paronella Park

Portfolio
Paraplannerpro

Portfolio
Outback

Portfolio
Northern Pride

Portfolio
Lifesumo

Portfolio
Independent Aviation

Portfolio
Dundees

Portfolio
Clarke Diesel

Portfolio
Aqulaluna

Portfolio
Access All Areas

Portfolio
Ngan

Portfolio
Cape York

Portfolio
Queens Court

Portfolio
I-lec

Portfolio
J3seven

Portfolio
HBM

Portfolio
Blue Water

Portfolio
Barrier Reef

Portfolio
Independent Cabinet

Portfolio

What Is Branding and Why Is It Important?

Local expertise, global reach

The future, is now

Trinity Accountants

Training Connections Australia

Stratford Medical Centre

Sportsworld Fitness

Snapping Tours

Cairns Colonial Club Resort

Revival Labs

Paronella Park

Paraplannerpro

Outback

Northern Pride

Lifesumo

Independent Aviation

Dundees

Clarke Diesel

Aqulaluna

Access All Areas

Ngan

Cape York

Queens Court

I-lec

J3seven

HBM

Blue Water

Barrier Reef

Independent Cabinet

Help your customers help themselves

Sales made simple

Trinity Accountants

Training Connections Australia

Stratford Medical Centre

Sportsworld Fitness

Snapping Tours

Cairns Colonial Club Resort

Revival Labs

Paronella Park

Paraplannerpro

Outback

Northern Pride

Lifesumo

Independent Aviation

Dundees

Clarke Diesel

Aqulaluna

Access All Areas

Ngan

Cape York

Queens Court

I-lec

J3seven

HBM

Blue Water

Barrier Reef

Independent Cabinet

Connect with a world of new customers

Be found online

Trinity Accountants

Training Connections Australia

Stratford Medical Centre

Sportsworld Fitness

Snapping Tours

Cairns Colonial Club Resort

Revival Labs

Paronella Park

Paraplannerpro

Outback

Northern Pride

Lifesumo

Independent Aviation

Dundees

Clarke Diesel

Aqulaluna

Access All Areas

Ngan

Cape York

Queens Court

I-lec

The future,
is now

Sales made
simple

Be found
online

Discover your
true identity

Connect with
your customers